
STRATEGY & OPERATIONS COACHING
I help executives and founders engineer sustainable, profitable growth by aligning strategic vision with automated, full-funnel marketing operations. I specialize in transforming organizations to scale rapidly and efficiently, leveraging my Fortune 500 and unicorn startup experience to maximize both executive leadership effectiveness and technological adoption.
I align strategic vision with automated, full-funnel marketing operations. I specialize in P&L optimization, team acceleration with tech transformation, and navigating Global complexity, leveraging your Fortune 500 and unicorn startup expertise to maximize executive leadership effectiveness and automaton and systematization adoption at a global scale.
"Alexia has an incredible work ethic and a huge capacity. She is diligent, thorough and perhaps the most organized person I have worked with! When Alexia says she will get something done, you know it will happen. Throughout her time on my team Alexia was a champion for change, always looking for ways to improve the way we worked, and led a global team to manage a highly complex portfolio marketing plan to a very high standard of execution. Above all, Alexia was an active member of several internal employee networks, building connections across the organisation to shape our culture."
Gareth B.
Senior Director, Marketing
Sony PlayStation
"She helped me build and establish my Business Plan and provide direction moving forward on how to grow my company, develop my ICP, use cases and structure my growth trajectory based on demand and a business model that puts the customer first while prioritizing my team as well as work-life balance"
"Alexia helped me develop a disruptive idea into a business. It later sold and I would not have been able to do it without her."
"She helped me understand UK demand and develop a growth plan for my business as well as providing marketing training."
Founders
B2B, SaaS & Marketing Agencies
STRATEGY & OPERATIONS
COACHING SERVICES
I support Executives and Business owners with organizational structure, streamlining complex workflows, and guiding the Go-to-Market (GTM) strategies, including Fortune 500 companies and high-growth B2B SaaS firms. I specialize in driving operational efficiency and strategic alignment across various industries, from global retail, subscription model businesses to cutting-edge technology and gaming.
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*Services provided are on monthly retainer
BUSINESS OPERATIONS & FINANCIAL ACCURACY
Need insights on how to deploy consolidated solutions across Business Verticals to drive efficiency, agility, financial accuracy and cost savings? Or shift towards a single view of the customer, regardless of Vertical?
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I coach in:
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Cross-Functional Reporting
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Financial Accuracy: <3% Deviation
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Multi-Vertical Consolidation
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Global Test & Learn Growth
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Bottom Line Marketing Impact
PERFORMANCE UPLIFT & COMMERCIAL IMPACT
Need to turn around Business and/or Marketing performance? Or need to meet Business Goals and/or exceed targets? Or kick off your own Business from scratch?
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I can help with:
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Business & Growth Plan
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The Performance Mindset
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Marketing & Media Strategy
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Analytics & Tracking
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Global Operational Excellence
ORGANIZATIONAL DESIGN & INTERNATIONAL RELATIONS
Need to define a Growth Plan including human and technological resource? Want to launch in new markets but don't know where to begin? Need alignment with Local teams on Brand or Performance Marketing?
I support coaching in:
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Global & Local Planning
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International GTM
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Vertical Consolidation
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Do More with Less Resource
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Asynchronous Leadership
GO-TO-MARKET &
MEDIA PLANNING
Need to deploy a unified GTM Strategy across Business Units or Verticals? Needs Goals alignment between Vertical and Horizontal Teams? Or optimizing how you launch Campaigns locally or internationally?
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I support coaching on:
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Planning & Operational Efficiency
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RASCI, RICE & Agile
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Asynchronous Go to Market
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Globalization Strategy
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Business & Growth Plan from 0
MEASUREMENT, ANALYTICS & AUTOMATION
Do you need to get started with reporting and tracking? Or need clarity on reporting inconsistencies? Need to understand how to leverage vendors to set your Business up for success and enable revenue at scale?
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I coach in:
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Analytics & Dashboards
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Identify Reporting Discrepancies
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Develop a Performance Mindset
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Tagging & Omni-Channel Tracking
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RFI, RFP, Negotiation & Launch
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Source Data Verification
VISION, INNOVATION & TESTING
Do you want to turn your Vision into an Operating Plan, Marketing Strategy and Media Plan but don't know how? Need to consolidated processes at Global level? Align Global and Local GTM Planning?
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I support Business Coaching in:
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Technical Teams Prioritization
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Asynchronous Playbooks
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Automation & Predictive
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Dynamic Personalization
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Customer Funnel Optimization
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Develop Multi-Channel T&L
Get in Touch
International Coaching sessions in multiple languages:
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​English
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​Spanish
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Catalan
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French
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German
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Portuguese