From 1 to 45 Markets

From unicorn startups to up to $95BN Fortune 500 worldwide corporations, I have managed and advised on Performance, Planning and Operations with budgets of up to $100 million/year.​

​​

​

I specialize in:

​

• Global: Centralization, Localization, Market Expansion and International Relations. Entering the US market, entering Europe, or entering EMEA.

​​

• Portfolio: New Category or Product launches, restructures, operational optimization and Vertical consolidation and M&A.

​​

• Brand-to-ROI: Full funnel integrated and omni-channel Brand and Performance Marketing.

​​

• Multiple business models: Fueling innovation from DTC, B2B, Subscription and Retail.

Startups & Fortune 500

Since my first role in Marketing Automation over 14+ years ago, I build and optimize the performance of the Marketing function consistently delivering 20-45% revenue growth within 3 to 6 months across customer acquisition and retention in fast-paced environments as well as highly matrixed organizations. Strategy and execution. Over 40 tools (incl. AI).

​

My industries are:​

​

• Tech: D2C, DTC, B2B, B2B SaaS, MarTech/Marketing Automation, AI, Music, Cybersecurity, EdTech.

​​

• E-commerce: Electronics, Sports, Media, Fashion, Wedding / Bridal, Marketplaces.

​​

• Consumer Goods and Services: Retail, Wellness, Fitness, Architecture.

​​

• Subscription: Entertainment, Education, Gaming / Games​

+21% eNPS increase

From first Marketing hire to leading large organizations towards common Goals, I empower and scale in-house and cross-functional teams of 50+ people as well as managing internal and external media agencies and vendor relationships across 4 continents.

​​​​​​​​​

​​​

My impact to date:

​

• 900+ hours transforming the career of 250+ professionals up to C-Suite level and Executives in Fortune 500 and startups.

​​

• Over 200 hours of AI training within Coaching, up to VP level of Fortune 500.

​​

• Board Member and Career Coach for America Needs You.

​​

• Corporate Training, group sessions and workshops.​