
PREPARACIÓ PER ENTREVISTES DE MÀRKETING
Com a Coach especialitzada en entrevistes de màrketing, utilitzo la meva experiència de més de 16 anys liderant el creixement omnicanal a empreses Fortune 500 de DTC i B2B per oferir respostes elaborades i basades en dades a les preguntes més complexes. M'asseguro que els clients estiguin totalment preparats per a qualsevol entrevista de màrketing, des de posicions de CMO fins a Marketing Manager, i que facin la transició amb èxit cap als rols d'alt impacte que desitgen aconseguir, dominant tant l'execució estratègica com la tècnica. També proporciono suport a especialitats adjacents al màrketing a tots els departaments i a un gran nombre de sectors gràcies al meu historial en empreses que tenen diferents models de negoci.

DECATHLON
Senior Manager, Marketing
United Kingdom
Formada formalment com a Development Coach fa més de 9 anys, vaig acompanyar 3 membres de l'equip en diferents especialitats fora del departament de màrketing. També vaig fer de coach a un dels meus reports directes, el que va canviar el meu estil de lideratge a futur.
Dos anys després de marxar del Regne Unit, em van demanar tornar a fer de coach, però en diferents països. Així és com va començar el meu despatx de Coaching, acumulant actualment més de 85 opinions a internet.

SONY PlayStation
Director, Marketing
United States
Vaig liderar un consell assessor de Futur del Treball de 9 membres (SVP/VP) gràcies a un eNPS excepcional (+21% YoY i +9% respecte a la mitjana de l'empresa), desenvolupant solucions i impulsant l'adopció (incloses les de IA) a les organitzacions de Màrketing i Vendes. Coach per al grup de Women @ PlayStation, donant suport a àrees de Ciència de Dades, Enginyeria de Programació, Vendes, Producte, Recursos Humans i equip Legal.

America Needs You
Marketing & Partnerships
USA
Ajudant a més de 80 estudiants universitaris de primera generació a explorar direccions professionals, desenvolupar les seves habilitats (inclosa l'Intel·ligència Artificial) i aconseguir pràctiques. Coaching en Banca d'Inversió, Comunicació, Màrketing, Ciència de Dades, Enginyeria, Recursos Humans, Consultoria d'Estratègia i Sector Sanitari. Em vaig incorporar al Consell d'Administració l'abril de 2025.
I provide expert Interview prep across all disciplines in Marketing and adjacent. From Product Marketing Manager interviews, to Brand Marketing, Marketing Analyst and Performance Marketing Manager interviews, I leverage 16+ years of hiring experience across Fortune 500 and hyper-growth startups to ensure clients master the strategic, technical, and analytical questions required to secure top roles.
"I had just a 30-minute coaching session with Alexia, but honestly, it felt like much more - like a real conversation with someone who gets it. In that short time, she helped me spot some key gaps in how I handle interviews and, more importantly, showed me how to gather and use the data from my past experiences to better understand where things might be going off track - not just in the interviews themselves, but in how I communicate and present myself."
Silvia G.
Chief Marketing Officer (CMO)
"Alexia was great to work with. She provided sharp insights and actionable feedback. I would highly recommend her."
Dan K.
Chief Marketing Officer (CMO)
"Alexia was awesome to work with - had great feedback on everything from framing success stories to verbal delivery and general communications tips. Highly recommend booking her to set yourself apart in the interview process."
Elisa C.
VP, Marketing
"When we first met, I'd been out of work for about 6 months. I was working with a variety of coaches and services to try and land work in that time, but nothing stuck. They were either too impersonal, or couldn't empathize with my situation, or just didn't have the right guidance to get my resume read and pushed to the interview stage. Alexia changed all of that."
Zachary S.
Chief of Staff
"I highly recommend Alexia. I had been struggling with interviews, but after just one mock interview with her, she immediately pinpointed the areas where I was getting stuck and gave me clear, tailored strategies to improve. Her ability to identify your weak spots and turn them into actionable tips makes her guidance both practical and effective. Alexia is a natural leader who not only helps you prepare but also builds your confidence along the way. She’ll be my first choice for coaching in the future."
Gabriela M.
Growth Marketing Manager
"Her networking advice was exceptional. She taught me how to do cold and warm outreach in a way that felt authentic and was highly effective. As a result, I built a system that generated hundreds of meaningful connections, which led to multiple industry meetings and interview calls."
Begoña M.
Senior Marketing Manager
"I had an interview coaching call with Alex and she was great! She was approachable, easy to talk to, and respectful of your time and concerns. Alex made sure our time was used effectively from the get go and allowed me to share my goals and addressed them throughout the call. I appreciated Alex's candor and realistic feedback during the session as well. At the end, I received many tangible golden nuggets of insight that I can put into practice to help push me through the application process, and stick out as a candidate."
Anthony S.
Performance Marketing Manager
"Alexia shared incredibly insightful tips on interview preparation, practical, actionable, and exactly what I needed. I’ve worked with several interview coaches in the past, but her guidance stood out as especially sharp and relevant. After applying her advice, I felt much more confident and performed well in an interview I was really hoping to pass. I’m so glad I booked the session and I’m already looking forward to the next one!"
Karina A.
Demand Generation Manager
- Landed an Offer -
MARKETING MOCK INTERVIEWS
& COACHING SERVICES
With over 140+ reviews, I help job seekers' interview preparation by providing real-world answers to challenging Inbound and Outbound marketing interview questions, using my leadership experience with interview frameworks. My experience spans across Earned, Owned, Shared and Paid Media, as well as Planning and Go-to-Market strategy, Budget Management, International Relations, Measurement and Innovation. I can help with full-funnel KPIs and metrics, including CAC/LTV, CVR, Margins, Engagement and more.
I cover interview prep in Tech, including FAANG (Facebook/Meta, Amazon, Apple, Netflix and Google), Entertainment, Gaming, SaaS across Retail, E-Commerce and Subscription models.
*Services provided are by the hour, packages, bundles and workshops
INTERVIEW COACHING & SPECIALIZED MARKETING INTERVIEW COACHING
I have interviewed hundreds of candidates throughout my career, spanning 5 startups and 4 public companies. I have experience interviewing up to Director level in Marketing and Media across 4 continents and mock interviews up to C-Suite level for Fortune 500 and Future 50 companies in DTC and B2B.
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Behavioral Interviews
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Interview Panels
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Case Studies
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Panel Presentations
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Recruiter Screenings
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Informal Interviews
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Technical Interviews
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Marketing Strategy Review
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People Management Skills
RESUME REVIEWS & SPECIALIZED MARKETING RESUME REVIEW
As a hiring manager for 15+ years, I have screened thousands of resumes and can help your resume stand out in just a few seconds for networking purposes, as well as provide advice on ATS formatting to increase your conversion rate to recruiter screening calls.
I can help you:
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Translate Your Strengths
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Quantifiable Achievements
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Types of Resumes
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Networking vs Application
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Understanding ATS
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Application to Recruiter Ratio
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Interviews at Top Companies
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Navigating Employers Market
MARKETING CAREER COACHING & MARKETING ADJACENT CAREER COACH
I support coachees across Growth Marketing, Performance Marketing, and Product Marketing, as well as Executives in Marketing, Sales, GTM, Partnerships, Brand, and Design.
I have experience helping 300+ people gain clarity and confidence about their career paths and next steps. I can help with:
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Break into Big Tech & AI
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Break into 7 Other Industries
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Learn About Career Strategy
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Goals Focused Career Path
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Define Target Roles/Companies
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Clarity on Next Career Move
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Break into Marketing or Media
MARKETING LEADERSHIP COACHING
With 16+ years of scaling performance-driven marketing functions across 45 markets and managing up to $XXXM/year in budget, I bring practical, executive-level insight to career growth, productivity, automation, and AI adoption.
I have coached 800+ hours and 50+ senior professionals globally including CEOs, Founders and other CXOs:
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Chief Marketing Officer (CMO)
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Chief Digital Officer (CDO)
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Chief Operating Officer (COO)
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Chief Strategy Officer (CSO)
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Senior Vice President (SVP)
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Vice President (VP)
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Senior Director and Director
MARKETING MENTORSHIP
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Executive Presence & Influence
Command rooms, gain trust, and shape high-level decisions across functions and geographies. Craft clear, concise narratives that mobilise teams.
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Cross-Functional Leadership
Navigate highly matrixed fast fast-paced environments by developing a team ecosystem that works to its benefit.
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Performance Culture & Team Development
Set clear KPIs, develop high-performers, and retain top talent with coaching-based leadership. Build confidence using data and risk frameworks.
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Change Management
Lead teams through restructuring, new leadership, tech adoption, and strategic pivots. Drive operational efficiency and value creation through AI, workflows, and emerging tools.
LEARNING &
CAREER DEVELOPMENT
Over my career I have supported compensation increases and promotions for myself, my teams and the clients I coach. One of my clients doubled their compensation and another one tripled it, including bonus and equity.
We will focus on:
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Defining Your Career Path
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Compensation Research
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Negotiation Strategy
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Scenario Planning & Role Play
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Practicing Conversations
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Negotiation Fear & Confidence
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Types of Offers & Other Terms
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Choosing the Best Opportunity
LATEST JOB INTERVIEW COACHING UPDATES
PROJECTES POPULARS PELS QUÈ M'HAN CONTRACTAT
INTERVIEW PREP FOR MARKETERS
IN MULTIPLE AREAS OF EXPERTISE
Marketing Specialisms & Functions
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Growth Marketing
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Performance Marketing
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Brand Marketing
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Demand Generation
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Account-Based Marketing (ABM)
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Product-Led Growth (PLG)
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Marketing Planning
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Marketing Strategy
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Digital Marketing
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Online Marketing
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In-Store Marketing
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Retail Marketing
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Shopper Marketing
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Out-of-Home Marketing
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Channel Marketing
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Direct Response Marketing
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Global Marketing
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International Marketing
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Regional Marketing
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Local Marketing
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Inbound Marketing
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Outbound Marketing
Departments
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PMM / Product Marketing Mock Interviews
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Marketing Operations (MOPs)
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Marketing Revenue Operations (RevOps)
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Media Planning
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Media Strategy
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Customer Marketing
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Marketing Analytics
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Customer Insights
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Business Intelligence
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Trade Marketing
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Marketing Technology (MarTech)
Media Types
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Owned Media
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Earned Media
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Shared Media
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Paid Media
Search Channels
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Paid Search Coaching (SEM)
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Search Engine Optimization (SEO)
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Generative Engine Optimization (GEO)
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Display Advertising
Social & Community Channels
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Social Media Marketing: Paid Social & Organic Social
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Influencer Marketing
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Community Management
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Affiliate Marketing
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Partner Marketing
Platform
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TV Advertising
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Connected TV Marketing
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Mobile Marketing
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SMS Marketing
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App Marketing
Lifecycle Marketing
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Email Marketing
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CRM
Content Marketing
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Content Syndication
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Public Relations (PR)
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Experiential Marketing
Events
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Field Marketing
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Event Marketing
Format
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Video Advertising
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Podcast Advertising
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Audio Marketing
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Audio Advertising
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Print Marketing
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Direct Mail Marketing
AND ALL SENIORITY LEVELS
CMO
Chief Marketing Officer (CMO)
CMO Interview Coaching
Fractional CMO
Interim CMO
Part-Time CMO
Global CMO
Global Fractional CMO
Global Part-Time CMO
Marketing Executive Interview Prep
SVP, Marketing
Senior Vice President Marketing
SVP of Marketing
Marketing SVP
Marketing Senior Vice President
SVP, Marketing
Sr Vice President, Marketing
Senior VP, Marketing
Senior VP of Marketing
Global SVP of Marketing
VP, Marketing
Vice President Marketing
VP of Marketing
Marketing VP Interview Questions
Marketing Vice President
Vice President, Marketing
Global VP of Marketing
Global Marketing VP
Sr Dir, Marketing
Senior Director Marketing
Senior Director of Marketing
Marketing Senior Director
Marketing Sr. Director
Sr. Director, Marketing
Senior Director, Marketing
Director, Marketing
Director of Marketing
Global Marketing Director

















