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Work With Me

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Fractional CMO

Global Marketing & Automation Consultant

International Executive Coach

100+ Reviews | 39k+ Followers | 6 Languages

​Eu sou uma especialista em revitalização. Eu identifico os pontos cegos que estão a arrastar a Performance, resolvo-os, impulsiono o crescimento novamente e construo um motor que continuará a gerar receitas exponenciais após o meu período de consultoria:

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  • IDENTIFICAR & CORRIGIR: Aplicação de Performance Marketing à totalidade da organização de Marketing, gerando resultados tangíveis e mensuráveis ao nível do Negócio (LTV/CAC, atribuição/attribution, MMM, incrementalidade, etc.).

  • CONSTRUIR: Impulsionar a transformação com operações automatizadas e desenvolver equipas globais (até ao nível C-Suite) transformando-as num grupo unido e altamente produtivo, ao mesmo tempo que aumento a retenção do melhor talento.

  • REESTRUTURAR (TURN AROUND): Crescimento consistente de 20 - 45% num período de 3 a 6 meses em organizações com faturação entre $50M e $20BN (com despesa até $XXXM/ano),

Alexia Palau Fortune 500 Director of Marketing
The Telegraph references my work as River Island sales grew 4pc to £839m in the year to December 28
businesswire references my work as Onfido Announces 130% Year-over-year Growth
Adweek references my work as “the ad has a glossy finish of a Hollywood action movie"
RetailWeek references my work as targets US and Australia with online marketing push
econsultancy references my work as  here’s the PPC ad, grabbing attention immediately, well played

BRANDS I HAVE WORKED FOR

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I started my international Marketing career working for some of the largest retailers in the UK such as Currys PC World, Hose of Fraser and River Island - and worked on Rihanna's first fashion line campaigns. I then explored the B2B Electronics space with the largest Electronics Components supplier in the World, RS Components, and expanded my remit to all channels with the #1 Electronics Category Kickstarter - the first Sleep Sensing Headphones in the World, today a parter of Philips. My last role in the UK was with Decathlon, the biggest Sports retailer in the World and moved to San Francisco in the US. I worked as a Tech Consultant for MasterClass (and a lot of high-profile leaders in their space like Natalie Portman, Gordon Ramsey, etc.) and Onfido, and later joined Sony PlayStation full time for 4 years. I moved to New York City where I worked with SharkNinja (David Bekham, Kevin Hart) and today I continue supporting multiple businesses and professionals in different industries and with different business models as a Consultant and Coach.

MY SERVICES

My Services

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Business

& AI

From 1 to 45 Markets

From unicorn startups to up to $95BN Fortune 500 worldwide corporations, I have managed and advised on Performance, Planning and Operations with budgets of up to $XXX million/year.​

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I specialize in:

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  • Global: Centralization, Localization, Market Expansion and International Relations. Entering the US market, entering Europe, or entering EMEA.

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  • Portfolio: New Category or Product launches, restructures, operational optimization and Vertical consolidation and M&A.

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  • Brand-to-ROI: Full funnel integrated and omni-channel Brand and Performance Marketing.

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  • Multiple business models: Fueling innovation from DTC, B2B, Subscription and Retail.

I joined America Needs You’s Executive team and Sponsors to ring the Nasdaq bell and celebrate our work as Mentors and Mentees for National Mentorship Month in Times Square, Manhattan, New York City, NYC, New York

Marketing

& Automation

Startups & Fortune 500

Since my first role in Marketing Automation over 15+ years ago, I build and optimize the performance of the Marketing function consistently delivering 20-45% revenue growth within 3 to 6 months across customer acquisition and retention in fast-paced environments as well as highly matrixed organizations. Strategy and execution. Over 40 tools (incl. AI).

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My industries are:​

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  • Tech: D2C, DTC, B2B, B2B SaaS, MarTech/Marketing Automation, AI, Music, Cybersecurity, EdTech.

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  • E-commerce: Electronics, Sports, Media, Fashion, Wedding / Bridal, Marketplaces.

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  • Consumer Goods and Services: Retail, Wellness, Fitness, Architecture.

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  • Subscription: Entertainment, Education, Gaming / Games​

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Development & Coaching

+21% eNPS increase

From first Marketing hire to leading large organizations towards common Goals, I empower and scale in-house and cross-functional teams of 50+ people as well as managing internal and external media agencies and vendor relationships across 4 continents.

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My impact to date:

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  • 1,100+ hours transforming the career of 300+ professionals up to C-Suite level and Executives in Fortune 500 and startups.

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  • Over 200 hours of AI training within Coaching, up to VP level of Fortune 500.

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  • Board Member and Career Coach for America Needs You.

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  • Corporate Training, group sessions and workshops.​

POPULAR BOOKINGS

Path with Plants

Getting Unstuck

15 or 30 Minutes

 

Discuss any topic to

reach your Goals faster. Only focused on you, how to solve the immediate challenges you are facing and taking action. Any relevant useful resources will be shared after the call.

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Popular formats: One-off, Weekly for 1 month, Bi-Weekly for 3 months.

Path with Plants

Getting Unstuck

45min or 1 hour

 

Discuss any topic to

reach your Goals faster. Only focused on you, how to solve the immediate challenges you are facing and taking action. Any relevant useful resources will be shared after the call.

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Most common topics: Career Strategy, Positioning, Personal Brand, presentations review and prep, more in-depth practice like negotiation scenario planning, etc.

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Popular formats: One-off, Weekly for 1 month, Bi-Weekly for 3 months.

Job interview

Interview Prep

Most popular booking: 1 Hour​

Collaborative Workspace Scene

Resume Review

Most popular duration: 1 Hour​

 

Search Button Concept

LinkedIn Profile Review

Most common booking: 1 Hour​

Wireframe Design Sketch

Portfolio Review

Most common duration: 30 Minutes​

Woman Using Laptop

Packages

Options for 15, 30, 45 and 60 Minutes

 

Multiple sessions for multiple interview processes, continued Coaching towards a promotion or revamping multiple marketing materials.

(10-30% discount)

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Popular formats: One-off, Weekly for 1 month, Bi-Weekly for 3 months.

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(if you don't see an option for you,

please get in touch)

A MINHA EXPERIÊNCIA

New and Upcoming Games | PS5
PlayStation
PlayStation Plus Collection - Introduction Trailer | PS5
PlayStation 5 Global Launch Celebration
Introducing the all-new PlayStation Plus | PS5 & PS4 Games
The All-New PlayStation Plus. Why be one thing, when you can be anything?
[ENGLISH] PS5 - THE FUTURE OF GAMING SHOW
New and Upcoming Games | PS5
Gordon Ramsay Teaches Cooking II: Restaurant Recipes at Home | Official Trailer | MasterClass
MasterClass
Natalie Portman Teaches Acting | Official Trailer | MasterClass
Carlos Santana Teaches the Art and Soul of Guitar | Official Trailer | MasterClass
Massimo Bottura Teaches Modern Italian Cooking | Official Trailer | MasterClass
Christina Aguilera Teaches Singing | Official Trailer | MasterClass
Samuel L. Jackson Teaches Acting | Official Trailer | MasterClass
Mira Nair Teaches Independent Filmmaking | Official Trailer | MasterClass
Bobbi Brown Teaches Makeup and Beauty | Official Trailer | MasterClass
Dominique Ansel Teaches French Pastry Fundamentals | Official Trailer | MasterClass
SharkNinja Powers Up with Kevin Hart and David Beckham in the Neighborhood
SharkNinja
Ninja the Holidays with David Beckham
Hair Styler | Meet the Shark FlexStyle™
Performance Never Rests | SharkNinja x F1® THE MOVIE
Ninja the Holidays with David Beckham
How SharkNinja Is Evolving Product Design in 2026
Meet the Ninja Luxe™ Café Premier Series
Ice Cream Maker | What is the Ninja™ CREAMi™
Chris Appleton Shows You How to Use the Shark SmoothStyle to Get a Volume Look
Rihanna For River Island Autumn Collection
Rihanna For River Island Autumn Collection Part 2
River Island Presents: The Autumn Rihanna For River Island Launch

CMO

Chief Marketing Officer (CMO)

Fractional CMO

Interim CMO

Part-Time CMO

Global CMO

Global Fractional CMO

Global Part-Time CMO

CMO New York

Fractional CMO New York

Part-Time CMO New York

SVP, Marketing

Senior Vice President Marketing

SVP of Marketing

Marketing SVP

Marketing Senior Vice President

SVP, Marketing

Sr Vice President, Marketing

Senior VP, Marketing

Senior VP of Marketing

Global SVP of Marketing

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VP, Marketing

Vice President Marketing

VP of Marketing

Marketing VP

Marketing Vice President

Vice President, Marketing

Global VP of Marketing

Global Marketing VP

VP of Marketing New York

VP Marketing New York

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Sr Dir, Marketing

Senior Director Marketing

Senior Director of Marketing

Marketing Senior Director

Marketing Sr. Director

Sr. Director, Marketing

Senior Director, Marketing

Director, Marketing

Director of Marketing

Global Marketing Director

​Director of Marketing New York

Get in Touch or get a Quote

International fractional CMO, Business, Executive and Career Coaching support in multiple languages:

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  • ​​English

  • Spanish

  • Catalan

  • French

  • German

  • Portuguese

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Frequently Asked Questions

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