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Career Development


How do I write Effective Messages to get Job Interviews or Referrals?
Crafting effective outreach messages is a vital skill for job seekers, networkers, and professionals across various fields. By employing strategies such as reflecting and seeking feedback, framing requests as advice, and utilizing a Candidate Market Fit Statement, you can create engaging messages that foster meaningful connections. Approach past relationships with care and focus on those able to provide valuable support.

Alexia Palau
Oct 25, 20254 min read


Navigating the Risks of AI in Research and Job Applications
In a climate where AI is gaining influence, the importance of authenticity and accuracy cannot be overemphasized. By acknowledging the risks and taking proactive steps, you can enjoy the benefits of AI without compromising your reputation or career aspirations.

Alexia Palau
Oct 18, 20253 min read


Exploring the Power of Tribal Knowledge and Creative Tools for Collaborative Learning
As we continue to explore the power of artificial intelligence, initiatives such as AI circles become essential for fostering agile collaborative learning. By creating spaces where individuals can share knowledge and personal experiences, these groups cultivate a vibrant community of learners.

Alexia Palau
Sep 28, 20252 min read


What are the best AI Tools to use in Marketing? Video, Trainings and GPTs
By effectively utilizing these tools, marketers can improve their workflows and develop more engaging content. As AI technology advances, the potential for enhancing marketing strategies is vast. Embracing these innovations will be essential for staying competitive in an ever-changing market.

Alexia Palau
Sep 25, 20253 min read


The Latest AI Developments and Their Impact on Organizational Design
By embracing these technologies, organizations foster a culture of innovation, collaboration, and flexibility. As the AI landscape continues to change, being informed and open to adaptation will be crucial for harnessing these advancements for sustained success.
In this transformative environment, the potential for AI to change organizational dynamics is immense. Companies that actively engage with these developments will be better positioned to thrive in the future.

Alexia Palau
Sep 24, 20253 min read


Top Learning Resources: Developing AI Skills for the Future of Work
Developing AI skills and building a strong foundation requires a multi-faceted approach. Efficient resources combined with hands-on experiences position you as a knowledgeable professional in the ever-evolving world of artificial intelligence.
By utilizing tools for presentations, engaging in daily micro-learning, and participating in hackathons, you can maximize your learning and impact in this exciting field.

Alexia Palau
Sep 21, 20253 min read


Tips About Career Gaps: Resume, Interviews and Networking
Career gaps do not have to derail your job search. By reframing interim roles, using strategic resume descriptions, and being honest about your experiences, you can present yourself as a capable and adaptable professional. Pro-bono work and networking are powerful tools to stay relevant and open doors to new opportunities.

Alexia Palau
Sep 19, 20253 min read


The Value of AI Communities: Why Learn AI Hands-On
By engaging in AI peer learning, you gain:
Confidence in explaining AI concepts clearly
Experience solving real-world AI problems
Exposure to case studies and practical examples
Feedback that sharpens your technical and communication skills
These advantages make you a stronger candidate for roles involving AI, marketing, or data-driven decision-making.

Alexia Palau
Sep 19, 20254 min read


How To Talk About Your AI Experience In Job Interviews
Thought leadership is not reserved for executives alone. Job seekers and mid-level professionals can demonstrate thought leadership. This proactive approach builds your professional brand and signals to employers that you are engaged with the future of your field.

Alexia Palau
Sep 18, 20253 min read


How To Scale Your Fractional Practice Sustainably While Reducing Risk?
Scaling a fractional practice sustainably means building systems, productizing services, and managing risk carefully. Use repeatable frameworks and strong CRM and project management tools to improve efficiency. Build a network of specialists to expand capacity. Use 90-day trials to ensure client fit and protect your time by delegating tactical work.

Alexia Palau
Sep 18, 20253 min read


How do I start my Performance Marketing career from scratch?
To understand how to start your performance marketing career from scratch, you must transition from theoretical knowledge to data-driven execution by focusing on measurable ROI.
Success in this field requires mastering data analysis and A/B testing frameworks to optimize campaigns for key metrics like ROAS and CAC. By documenting quantifiable wins—such as increasing lead volume or reducing acquisition costs - and networking with industry leaders on LinkedIn.

Alexia Palau
Sep 18, 20253 min read


The Future Of Marketing: How To Stay Updated In An Evolving Landscape
Managers who embrace these practices strengthen their leadership and position their teams for success in a rapidly evolving landscape.

Alexia Palau
Sep 18, 20253 min read


How to Drive Growth across Borders with an International Marketing Coaching Expert
Marketing is evolving rapidly, and staying ahead requires more than experience. It requires guidance from someone who understands the global landscape and the specific demands of your role. An international marketing career coach offers that perspective, helping you build skills, confidence, and connections across borders.

Alexia Palau
Sep 18, 20253 min read


How To Pass Job Interviews: Strategies and Tools for Effective Interview Preparation
Customizing your prep for advanced stages and creating a proactive strategy deck shows you are serious and ready to contribute. These steps make your job search strategy stronger and increase your chances of success.

Alexia Palau
Sep 18, 20253 min read


Your Job Search is just a Marketing Strategy
Treating your job search like a marketing strategy helps you focus, stand out, and connect with the right people. Define your target audience, build your network, craft your personal brand, make clear offers, use multiple channels, and follow up consistently.

Alexia Palau
Sep 18, 20253 min read


Best AI Presentation Tools, Features and Best Practice
AI tools are transforming how presentations are created and updated. Gamma offers a fast way to build visually appealing slides once the story is clear, while Power BI integration ensures data stays fresh and relevant. Together, they support presentations automation that saves time and improves accuracy.

Alexia Palau
Sep 18, 20253 min read


The Rise of AI Interviewers and How Candidates Can Prepare for Success
Mastering AI interview prep is now a vital part of any job search strategy. Candidates who adapt to this new reality increase their chances of success and open doors to exciting AI-driven roles.
The rise of AI interviewers is reshaping recruitment. Candidates who prepare systematically, understand AI tools, and can demonstrate their value in an AI-enhanced workplace will stand out. Embrace this change, study the process, and use AI to your advantage in your job search.

Alexia Palau
Sep 18, 20253 min read


How To Break Into Video Game Marketing
Breaking into videogame marketing requires a mix of passion, skills, and connections. Build a portfolio that showcases your marketing abilities, engage actively with the gaming community, and focus on roles that fit your strengths. Use your existing marketing experience and gain specialized knowledge of gaming platforms and tools. Volunteering with indie developers and sharing insightful content can open doors.

Alexia Palau
Sep 18, 20254 min read
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